Sheraton Meadowlands Hotel

East Rutherford, NJ

Operational Restructuring of the Sheraton Meadowlands Hotel East Rutherford, NJ

The Client

Major Hotel Company

The Mandate

The 21 story Sheraton Meadowlands a 427 Room Hotel with over 30,000 square feet of meeting space located directly across the street from the Meadowlands Sports Complex in East Rutherford, New Jersey

The Results
  • Participated in the recruitment and selection of a new management team for all key operating departments
  • Developed and communicated Goals and Objectives to all departmental managers
  • Executed Customer Service Training at all levels of the organization resulting in increased Guest Service Scores and the property receiving Chairman’s Award for 6 out of 8 quarters
  • Implemented Profit & Loss responsibility to department heads, and conducted monthly accountability review meetings
  • Restructured Sales Department to shift focus from SMERF and Tour and Travel to the more profitable corporate and group business, specifically the pharmaceutical industry
  • Applied strict revenue management guidelines to drive rate and occupancy resulting in RevPAR increase from 73% to 101%
  • Executed a Work Order Ticket System for the Engineering Department
  • Property NOI increased from $350,000 to more than $3 million allowing ownership to conduct capital projects and re-invest in the asset
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