Sooyon Park currently serves as Senior Vice President for LW Hospitality Advisors®, based in New York City. She holds significant operational experience in various independent and branded hotels, including The James New York and Chicago, The Alex Hotel, Hotel Indigo – Chelsea, Hotel Roger Williams, and Millenium Hilton. Her most recent professional experience at Denihan Hospitality Group included introducing a recognized and growing brand to the New York hotel market. At The Alex Hotel, she helped renovate a new website in accordance with proven search engine optimization strategies, concentrating on social media and blogging. Her sales and marketing contributions at the Hotel Indigo – Chelsea and Hotel Roger Williams included analytical and strategic insights to the 2009 Annual Marketing Plan and creation of report and business proposal templates for a brand new property, respectively. She also created multiple templates for managers to improve their supervision techniques and raise quality assurance scores at Millenium Hilton.

Ms. Park holds a Bachelor of Science degree in Hotel and Tourism Management from New York University Preston Robert Tisch Center for Hospitality, Tourism, and Sports Management. She currently serves as Chair of the NYU Student Chapter of Hospitality Sales and Marketing Association International and was honored with the HSMAI Foundation Scholarship, American Hotel & Lodging Association Scholarship, and Illinois Hotel & Lodging Association Scholarship in 2010 for her active participation in the industry.