Home2 Suites by Hilton

A Major U.S. City

Hotel Brand License RFP, Selection And Negotiation & Management Contract RFP, Selection And Negotiation In Connection With A Proposed 125+ room Home2 Suites by Hilton

The Client

Established commercial and multi-family residential developer with no prior hotel experience

The Mandate

Proposed development of a 125+ room Home2 Suites by Hilton situated at a prime location in a major U.S. city

The Results
  • Prepared an offering document highlighting specifics about the opportunity and submitted to prospective hotel brand and management companies
  • Conducted site and market tours with prospective hotel licensors and operators
  • Each interested hotel company requested to submit key information and date 
  • Prepared matrix summarizing and comparing responses to the RFP, and analyze the advantages and disadvantages as well as financial impact of each proposal
  • Engaged in negotiations with selected licensor and operator regarding the intent and structure of each business point
  • Achieved approximately $500,000 in key money, an extended area of protection, and more than $300,000 in savings via a ramp up in license fees during initial years of operation
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